NHL Stanley Cup Playoffs: A Stitched-Together Success
To capture the raw energy and authenticity of the Stanley Cup Playoffs, the NHL commissioned a unique email campaign. By incorporating realistic embroidered patches, jersey textures, and intricate stitching details, each email brought the excitement of the ice right to the inbox. With over 100 variations tailored to different matchups, sizes, and uses, this campaign elevated fan engagement to new heights.
